Running a successful business is not an easy task. It requires careful planning, financial acumen, and the ability to navigate obstacles. In this blog post, we will explore a real-life case study of a construction company that faced various challenges and how a...
Meet Anthony Neck
Your Virtual CFO
Chartered Accountant | CPA | Virtual CFO Specialist
With over 20 years of CFO experience, specialising in construction and trades, Anthony has helped his SME clients improve their financial performance, secure finding and achieve sustainable growth. He understands the unique challenges of the construction industry and provides hands-on, practical financial guidance that delivers measurable results.
Key Achievements:
- Helped clients achieve average 10% annual NPAT growth
- Secured millions in business financing
- Transformed cashflow management for trades businesses across Australia
Who we help
We work with small to medium construction and trades businesses who need expert financial leadership but can’t justify the $150,000+ cost of a full-time CFO.
Trades and Construction industry
We specialize in builders, electricians, plumbers, civil contractors, and construction companies who understand the unique cashflow and project costing challenges of the industry.
Over $4 million in Revenue
Your business is growing and the financial complexity requires professional CFO oversight to manage cash flow, profitability and strategic planning effectively. Grow the right way!
Can't Justify Full-Time CFO
You need CFO-level expertise but the cost of a full-time executive ($150K-$250K) isn’t feasible.
Get the same strategic guidance for a fraction of the cost.
Why you need a Virtual CFO
Do you have any worrying or burning issues in your business? Finding business a little overwhelming? Do you want to improve and grow your business? Are you unsure about where to go or what to do next? Need to find Finance for yourself personally or your business and finding it all a bit difficult? Do you have continual cashflow problems and your bank is on your back? Virtual CFO’s guide you with all this and more. Most importantly, Virtual CFOs are your right-hand person for Financial Support.
The iCFO Process
1. Discovery Meeting
Firstly, I would like to hold a 30-minute discovery meeting with you at your business to understand what your business and personal goals and ambitions are along with what keeps you awake at night.
2. Account Meeting
If you are happy to progress to the next level, I will facilitate a Proactive Accounting Meeting. This complimentary consultation with me is to review your unique situation in more detail and discuss how I can support you in the most appropriate way. Following the meeting, if required, I will prepare a proposal for services with all costs priced upfront.
3. Proposal
Finally, I will send out a formal proposal with costings and when approved I will commence working with you in a proactive manner with a plan and keeping you informed regularly.
Services
CFO’s undertake a wide variety of services, far too many to list comprehensively, but here are a selection of the most common services I offer to give you a sense of what we can do together.
Cashflow & Profit Improvement
Annual Forecasting
Financial Awareness Coaching
Business Planning
Management Reporting
Quarterly Advisory Board Meetings and Coaching
Anthony Neck is retained by our Company as a Virtual CFO. His experience as a CFO has changed the way we do business in the Building and Construction Industry. Anthony supervises our financial activities including
Financial Reporting, Projected Cash flows, mentoring bookkeeping staff, staff training and liaison with our tax accountant and many other important business matters as required. He is also a key person at our Quarterly advisory board meetings including growth and Strategy planning . He helps us focus on the important business issues.
Our Business Growth in Net Profit After Tax (NPAT) since appointment reflects a 10% increase every year since his appointment.
Make an appointment
iCFO Articles
Introducing Anthony Neck: Your Virtual CFO for Business Success
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Why Do I Need a CFO? Unlocking the Potential of Your Business
Running a business is an exhilarating journey filled with challenges and rewards. As entrepreneurs, we pour our hearts and souls into our ventures, aiming to achieve success on our own terms. However, navigating the financial aspects of business can be daunting,...
Introducing iCFO: Your Virtual CFO Partner
Are you a small or medium-sized enterprise striving to improve your financial management? Look no further, because iCFO is here to help! We are a team of experienced chartered accountants and virtual CFOs dedicated to supporting businesses like yours in achieving...



